The AI-Powered Enterprise: Harness the Power of Ontologies to Make Your Business Smarter, Faster and More Profitable

By Seth Earley

 

About the Book

 

Learn how to develop and employ an ontology, the secret weapon for successfully using artificial intelligence to create a powerful competitive advantage in your business.

The AI-Powered Enterprise examines two fundamental questions: First, how will the future be different as a result of artificial intelligence? And second, what must companies do to stake their claim on that future?

When the Web came along in the mid-90s, it transformed the behavior of customers and remade whole industries. Now, as part of its promise to bring revolutionary change in untold ways to human activity, artificial intelligence—AI—is about to create another complete transformation in how companies create and deliver value to customers. But despite the billions spent so far on bots and other tools, AI continues to stumble. Why can’t it magically use all the data organizations generate to make them run faster and better? Because something is missing.

AI works only when it understands the soul of the business. An ontology is a holistic digital model of every piece of information that matters to the business, from processes to products to people, and it’s what makes the difference between the promise of AI and delivering on that promise.

Business leaders who want to catch the AI wave—rather than be crushed by it—need to read The AI-Powered Enterprise. The book is the first to combine a sophisticated explanation of how AI works with a practical approach to applying AI to the problems of business, from customer experience to business operations to product development.

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What People Are Saying

“I do not know of any books that have such useful and detailed advice on the relationship between data and successful conversational AI systems.”

—Tom Davenport, President’s Distinguished Professor at Babson College, Research Fellow at MIT Initiative on the Digital Economy, and author of Only Humans Need Apply and The AI Advantage

“If you’re serious about harnessing the power of AI in your business — and you should be — this book will show you how to make it an operational reality.”

–  Scott Brinker, VP Platform Ecosystem, HubSpot, Editor, chiefmartec.com

“For any leader considering ways to improve their business with advanced data analytics and artificial intelligence this book is a must read. Seth Earley has documented a recipe for your success.”

–  Mark Loboda, Sr. Vice President of Science and Technology, Hemlock Semiconductor

About the Author

Seth Earley is a sought-after speaker, writer, and influencer. His writing has appeared in IT Professional Magazine from the IEEE where, as former editor, he wrote a regular column on data analytics and information access issues and trends. He has also contributed to the Harvard Business Review, CMSWire, Journal of Applied Marketing Analytics, and he co-authored “Practical Knowledge Management” from IBM Press. 

His new book, “The AI-Powered Enterprise” is scheduled to be released on April 28, 2020.